Parabolic Sports Performance Lab at Centegra

When Centegra Health System partnered with Parabolic Performance & Rehab, I was tasked with creating the local identity based on the New Jersey parent company’s look. The logo was massaged specific to  the Crystal Lake location. I handled the creation of everything from wall graphics to pricing sheets to digital and print ads. The initial target audience included local club, middle- and high school athletes looking to take their performance to the next level with targeted sport-specific training from Parabolic coaches.

Lurie Children’s Awareness

Centegra Hospital-Huntley partners with Ann & Robert H. Lurie Children’s Hospital of Chicago to offer health care services to the smallest patients in McHenry County. The campaign was to bring awareness to parents that they needn’t travel far to get exceptional medical care for their children. My contribution to the campaign included headline and image selection, in addition to layout and design of fliers, print ads, outdoor and digital assets.

Oncology – We’re Here When You Need Us

This service line campaign was launched to raise awareness that Centegra Health System offers first-class cancer care to patients in McHenry County. My contributions to the campaign included image selection, copy editing, layout and design of print and digital ads, outdoor creative, fliers and web components.

 

Centegra Hospital-McHenry Award Winning Care Campaign

This campaign was launched when Centegra Hospital-McHenry was recognized as a leading hospital for many of their services. My Award Winning Care artwork was used on signage in the hospital entry, cafeteria and hallways, in addition to pull-up banners in the same-day surgery waiting area. Elevator skins were utilized for the first time ever on elevator doors that were public-facing, as well as for staff. T-shirts were created and distributed to associates throughout the system, and were worn on designated days.