New Movers Triggers

This series of three separate direct mailers targets new movers in the area. The initial mailer introduces the hospitals and immediate care centers within Centegra System. The second mailer outlines the variety of services available to local residents. The third mailer gives a list of the Centegra Physician Care locations closest to the addressee. I was tasked with layout and design of the mailers including image selection, icon creation and copy edits.

Age 40 Mammo Triggers

Three separate trigger direct mailers sent to lapsed patients, patients turning 40 and patients over 40 who have not had a mammogram at Centegra. Layout/design and image selection were included in the scope of my work on the mailers.

Centegra Health System Auxiliary Membership Drive

Layout, design and imagery of direct mail postcards for the Auxiliary annual membership drive are the result of a theme supplied by the committee.